How to Increase Your Authority with Evergreen Content

A great majority of the blog content you read, you never read again.

When was the last time you went back and soaked in the glory of this article about Craft-Toberfest? What is “Craft-Toberfest” anyhow? Does anyone care?

Read the whole story at http://www.jeffbullas.com/2016/04/22/increase-authority-evergreen-content/