What’s in a Name? : Advertising and the Concept of Brands Paperba
What’s in a Name? : Advertising and the Concept of Brands Paperba

What’s in a Name? : Advertising and the Concept of Brands Paperba

USD 11.21 USD
SKU: 42gxasXt
GTIN: 9780765611123
Condition: Very Good
Tags: 0.7 in 16 Oz 2002 334 Pages 6 in 9 in 9780765611123 Brands English Revised Routledge Textbook Trade Paperback
Categories: Textbooks, Education & Reference

Specifications

FeaturesRevised
ISBN9780765611123
PublisherRoutledge
Item Length6 in
Publication Year2002
TypeTextbook
FormatTrade Paperback
LanguageEnglish
Item Height0.7 in
Item Weight16 Oz
Item Width9 in
Number Of Pages334 Pages

The revised formatting makes key definitions pop out on every single page.

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