BEYOND MIND GAMES: THE MARKETING POWER OF PSYCHOGRAPHICS By Rebecca Piirto

Beyond Mind Games: The Marketing Power of Psychographics, authored by Rebecca Piirto, is a textbook focusing on the intersection of psychology and marketing. Published in 1992 by Penton Media, this trade paperback offers valuable insights on how psychographics can be leveraged to enhance marketing strategies. With 263 pages and a publication year of 1992, this book covers a wide range of topics within the subject area of marketing, specifically delving into the role of psychology in understanding consumer behavior and preferences. Ideal for business students and professionals looking to expand their knowledge in the field of marketing psychology.

LINEAR ALGEBRA FOR CONTROL THEORY (THE IMA VOLUMES IN By Van Paul Dooren VG

The product is a hardcover textbook titled “Linear Algebra for Control Theory” by Van Paul Dooren. It falls under the series “IMA Volumes in Mathematics and Its Applications Ser.” and was published by Springer. The book covers a range of topics in the intersection of linear algebra and control theory, making it suitable for both mathematicians and students. With a focus on the application of linear algebra techniques in control theory, the book is illustrated and contains 189 pages of valuable information on the subject. this is a like new condition hardcover. clean text. it does have some shelf wear scratches and scrapes.

BASIC FOIL FENCING – SIMONIAN CHARLES – SOFT COVER 4TH EDITION

It is a 4th edition with a soft cover and 112 pages of content. The book is focused on the subject of fencing, specifically foil fencing, and is written in English. The book features revised content and is a valuable resource for individuals interested in learning more about fencing.

BASIC FOIL FENCING – SIMONIAN CHARLES – SOFT COVER 4TH EDITION

It is a 4th edition with a soft cover and 112 pages of content. The book is focused on the subject of fencing, specifically foil fencing, and is written in English. The book features revised content and is a valuable resource for individuals interested in learning more about fencing.