3 Ways to Gather Actionable Insights From Google Analytics to Inform Your Marketing Plan

Today’s marketers are lucky. Why?

Today’s marketers are lucky. Why?
Remember back in simpler times when online advertising was just web and email? While the marketing was much simpler, the opportunities were also very limiting. You essentially could only reach the user while they were on their computer – and eve
In 2013, the data scientists at Wolfgang Digital set out to answer one of digital marketing’s greatest questions: What is the average conversion rate?
The answer, according to 56 million visits to 30 different websites, is 1.4%.

Social media is a mainstay of B2C marketing, but
Illuminate the Path Forward written by John Jantsch read more at Duct Tape Marketing