A crucial element of marketing that all CMOs–and marketers as a whole–need to be addressing right now is social listening and analytics. Because social intelligence can be vital to business success. Read the full article at MarketingProfs

Read the whole story at http://www.marketingprofs.com/articles/2016/29857/win-with-social-intelligence-vital-tips-for-cmos-in-2016-and-beyond

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