Columnist Alex LePage explains how marketers can keep abreast of changing consumer behavior and take advantage of the tools at hand to ensure a bright future for digital advertising.

Please visit Marketing Land for the full article.

Read the whole story at http://feeds.marketingland.com/~r/mktingland/~3/VrK__sBY0Ac/three-ways-deliver-future-focused-digital-advertising-172574

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