If Facebook were a country, it would be the biggest one… which is why it’s so important for marketers to understand how to advertise effectively on Facebook. Your successful ad can make a huge impact on a potentially huge audience. Read the full article at MarketingProfs

Read the whole story at http://www.marketingprofs.com/articles/2016/29733/the-secret-to-more-effective-ads-on-facebook-the-science-of-testing