This week’s ‘Skim is all about maximizing views and visibility. Snapchat has done the impossible and overtaken Facebook in video views, and the ephemeral-messaging app also signed an unprecedented deal with NBC to give the Olympics a Snapchat makeover. Read the full article at MarketingProfs

Read the whole story at http://www.marketingprofs.com/chirp/2016/29875/socialskim-snapchat-overtakes-facebook-in-video-inks-olympics-deal-plus-10-more-stories-in-this-weeks-roundup

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