By now, you’ve probably heard about SlideShare being a goldmine of leads that 85% of marketers are not even using. It’s highly underutilized compared to Facebook, Twitter, Instagram and the other social giants.

In this post, I’m going to make a case for why you NEED to be using SlideShare in your B2B marketing efforts and how anyone can start on SlideShare and ace it.

In 2009, I started out with zero following on SlideShare and after posting up my first SlideShare presenta…

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