Wasted ad spend can indicate issues with your AdWords account. Fortunately, as Jacob Baadsgaard reminds us, it’s also under your control.
Please visit Marketing Land for the full article.
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Read the whole story at http://feeds.marketingland.com/~r/mktingland/~3/NzvwdzGd_bI/waste-win-watch-simple-change-affects-adwords-performance-171242
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