Five Ways Marketers Can Rev the Consumer Engagement Engine

Consumer engagement today looks more like an engine with interlocking gears than like the familiar funnel that marketers have relied on for more than a century. Here’s how you can use the new framework to enhance the value of your marketing. Read the full article at MarketingProfs

Read the whole story at http://www.marketingprofs.com/articles/2016/29927/five-ways-marketers-can-rev-the-consumer-engagement-engine

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