Decision trees for SEM segmentation

There is an ongoing debate amongst SEM experts as to how to best segment your PPC accounts, and columnist Aaron Levy illustrates his process with a handy flowchart.

Please visit Marketing Land for the full article.

Read the whole story at http://feeds.marketingland.com/~r/mktingland/~3/BvWIfqimBrk/decision-trees-sem-segmentation-179521

Leave A Response

* Denotes Required Field